What do Mike Read, Kim Wilde, Cherie Lunghi, Jane Horrocks and Santa all have in common? Barry and Vanessa met them all at the RHS Hampton Court Palace Flower Show

Sun, Santa and Stars Shine at the RHS Hampton Court Palace Flower Show

A fantastic day was spent in the sun at the RHS Hampton Court Palace Flower Show promoting and generating media interest and coverage for the launch of the new Inovar range of log cabins by one of our recent clients, Norwegian Log Buildings.

Norwegian Log Buildings' new cabin, Inovar, launching at the RHS Hampton Cout Palace Flower Show. 

Not only did the sun make an appearance, but so did Santa and some celebrity stars! The Inovar cabin was promoted on the premise of being “Santa’s Summer Home”, a concept which attracted a wide range of audiences, from schoolchildren clamouring for presents to Cherie Lunghi and Mike Read. The day started off with a glass of champagne for Mr. and Mrs. Claus and the day could only improve, although Santa might have melted slightly in the heat of the sun!

First to stop by for a visit to Santa (and his contemporary log cabin!) was BBC Radio Presenter, Mike Read. Sporting a navy Wimbledon blazer and white shorts, we thought he might be going for the job of an Umpire - Wimbledon finished on Sunday! He just couldn’t stay away from Inovar or Santa and returned later in the day to interview Nick Forrester, Managing Director of Norwegian Log Buildings, for a spot in his afternoon radio show.

Mike Read with Santa in summer! 

Next along came a Roman Gladiator, equally sweltering in his outfit as Santa was! He was followed by Kim Wilde, the 80s singer turned landscape designer. Having produced award-winning garden designs for the Tatton Flower Show and the RHS Chelsea Flower Show, her authority within the gardening and landscaping sphere is growing fast and her interest in Inovar (and Santa!) was much welcomed and generated a lot of happy snapping from the media.

Kim Wilde in the Inovar cabin 

Cherie Lunghi, who you might have seen on Strictly Come Dancing in 2008, sat on Santa’s knee and then it was Jane Horrocks’ turn (star of Ab Fab). 

Cherie Lunghi and Jane Horrocks take turns to see Santa.

The day was the successful launch of the product which Nick Forrester had hoped for; “Santa’s Summer Home” was a brilliant premise with which to work and this novel, creative and quirky concept drew a vast amount of attention, allowing bridges to be created between Norwegian Log Buildings and new clients. Norwegian Log Buildings were awarded a Certificate of Merit from RHS Hampton for the outstanding display of their stand.